Shown here is a small display of the recent brands that I've had the pleasure of working on as an Art Director and Designer.
Cummins Fitration wanted to provide their customers with an optimal web experience and new interface. With a large majority of their customers coming to the site ONLY looking for product, I incorporated a quick product list in a schematic design that their customers were familiar with, saving them time and unneeded clicks navigating into the site.
zico.com
ZICO wanted to capitalize on its regional following with a new site that needed a re-design that would improve user experience, strengthen the existing brand identity, deliver relevant, powerful messaging to the right market segments and engage consumers, retailers, and distributors.
Ashley Furniture Homestores has a small line of contemporary modern furniture and was in need of a website that spoke to their brand. This was a concept designed with their target audience in mind (upscale, savvy and hip 20-40 somethings) that could relate to and properly translate Ashleys 3g persona, tone and vision.
Ashley Furniture Homestores has a small line of contemporary modern furniture and was in need of a website that spoke to their brand. This was a concept designed with their target audience in mind (upscale, savvy and hip 20-40 somethings) that could relate to and properly translate Ashleys 3g persona, tone and vision.
Here are a small subset of a few banner ads I designed while freelancing at Tribal DDB. The banners were presented to the client as concepts to run for their Spring 2009 ad campaign.
This was a conceptual design for a Fashion Designer. Following the brand style and direction from the Creative Director at Tribal DDB, this home page mock-up was created for their new website.
The Regis Franchise site needed a re-design that would improve user experience, strengthen the existing brand identity, deliver relevant, powerful messaging to the right market segments and engage their stylist consumers, retailers, and storefronts. Their current site built for their stylists lacked some basic functions which were causing drop-offs in sales and ordering. A simple solution was deisgned into the page that allowed their stylists to order directly from the home page and see what items were featured that they hadn't ordered in a while.
This was the 2006-2008 Courvoisier website. I created the design while freelancing to Imagine That. Courvoisier had tasked Imagine That with redesigning their site and rebranding their image as a whole. Thanks again for all the free samples of your delicious booze.
An expanding banner ad that was designed while I was a freelancer at Imagine That.
This was a pretty cool project. Invensis came to me in need of a new, highly functional, well designed touch screen interface for their new home thermostat line. After numerous user tests and collecting user data from thier current design, I developed what you see below. Since their system couldn't support multi-touch movements I had to design for a select then edit approach. Here the user selects what they'd like to change, then taps up or down to raise or lower their setting.
GFS approached us with the challenge of building a new online presence that could support their rapid growth as well as help them better capitalize on their existing brand and loyal customer base. We then developed an enhanced eCommerce site utilizing a Commerce OnDemand® solution. It was created with an improved look and feel that better represented their branding - providing a seamless multi-channel customer experience.
Media Prototype
Macrovision was looking for their next big idea and asked us to come up with a few mockups. This was a design for their media center solution. Basically the user could navigate left and right, up and down with their remote control and it would access videos, photography, music and games stored on their computer from any television, computer or mobile device that was syncd to their system. I also developed the interactive flash piece that was shown to the group and as far as I know, a version of this is still in development at Macrovision, still utilizing my design.
This was a new design being kicked around for Macrovisions Flexnet Manager system. I designed the yellow windows to be draggable components based on the users preferences. Some users might be more intersted in their "USAGE" than "ALERTS", so they could drag the cells left or right, up and down to shift their positioning on screen, and multiple data points were designed into each window.
